18TH OCTOBER 2011 ,Ist half of the web-journalism session was taken by Mr.Amanjot Singh Bedi ,who is into executive work from 16 years .
He touched a very integral part of media i.e ADVERTISING.He started from the basics of Advertising that are -
1) Identifying current problem /opportunity
2)Identifying target group
3)Creating relevant and distinctive way of communicating
In a power point presentation he led us to the world of advertising media.Through some quotations and videos he made the concerned topic coherent.With utmost patience he answered the queries of inquisitive minds.
IN ALL IT CAME OUT TO BE AN INTERESTING AND INFORMATIVE CLASS.
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